What Happens When a Chamber Web Site Stops Sitting There and Gets to Work?

How one suburban chamber of commerce learned that the right chamber-specialized software pays for itself as easily as it simplifies workflow and energizes member marketing.

When your job is advancing the business interests of a community, you can't lag behind.

That conviction motivated the Parma Area Chamber of Commerce (PACC) to make a move to a more powerful web presence.  PACC wasn't sure about the right software fit for the two-person staff of an organization representing more than 550 businesses in a trio of Cleveland suburbs.

Is it realistic to think the average chamber can afford high-powered software?  Yes, says the Parma chamber.